| Company: For Natural Nails |
Category: Cosmetics
Country: USA
url: Click here to visit our site
female dentist developed Amera(r) in 1984. Frustrated with chipped, splitting nails caused by the constant washing of hands, Amera's(r) founder researched and investigated many products until she found or developed the products and techniques that made her nails and hands healthy and smooth again. Natural nail care has existed for thousands of years. And up until the early 1970's most women cared for their own nails. Then acrylics debuted, soon followed by wrap and gel systems. These products fulfilled women's dreams of length, strength, and beauty. But at what cost? Yes, as always, trends change and now the pendulum has reversed. Natural nails are currently in vogue, due in some part to the dictum of consumer fashion magazines and movie stars, but also because of the focus on the environment and health. (Excerpt in part from Modern Salon) |
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